The new Vauxhall Insignia launches
The new Vauxhall Insignia, the Vectra replacement made a big hit when it launched in London. A 4.7 metre-diameter orb was suspended by a crane high above Potters Fields Park today before a massive object fell 45 metres to earth - in just six seconds - in a breathtaking stunt. That object was the new Vauxhall Insignia, a car never seen before by the British public.
More than 300 guests were on hand to watch the new car plunge from the orb as it was suspended in the air. Alain Visser, Chief Marketing Officer for GM Europe, who drove the Insignia onto the stage after it landed safely on the ground, said:
“We are very proud of the Insignia and decided that an extraordinary car needed an extraordinary entrance, that’s why we chose to drop in at one of London’s most frequented and iconic locations - Tower Bridge just next to the London Assembly”.